Their clothing is made of breathable fabrics, and they offer a cool contemporary look.


Some of the favorites include striped wrap dresses, moto jackets, animal-print maxi skirts, and more. This line is available online and in select Anthropologie stores. 


Anthropologie’s parent company, URBN, owns Free People and owns the company that makes Universal Standard. The two companies have previously worked with J. Crew, and Universal Standard has produced clothing in sizes from 00 to 40. APlus will also be available in sizes 00P to 14P, and will be able to be purchased at Anthropologie stores. The retailer’s expansion feels like an inflection point, because the number of women who wear sizes larger than 14 is increasing.


The trend has been driven in part by smaller, more aspirational brands, but many retailers have also begun to expand their plus size womens clothing lines, such as Target. In fact, the retailer recently added a petites line. 

Social Media

The brand’s social media personalities and other plus-size customers are showing their support for the brand’s new plus size line.


Despite the name, Cider is not a high-end couture retailer. Instead, it focuses on US women in the 16 to 19 demographic.


It uses a made-to-order model to produce its wares, and drops the goods into the customer’s hands in the good ole’ US of A.

Resulting Product

The resulting product is a refreshing take on fast fashion. The company’s best-sellers include a line of plus-size dresses, pants, and tees, as well as a more sophisticated collection of denim. Some items are made to order and will likely take weeks to assemble. 


The company's best-sellers are all made in the good ole' US of America, and its most reputable manufacturers have been in business for more than a decade.


While the company's most notable accomplishments may be limited to its flagship collection, it's no secret that it's a pillar of the community.


The company also uses a tally of data to determine what styles will be most popular. It's also one of the few fashion brands that makes an honest effort to keep its customers happy. 

The company's plus-size shop is filled with colorful blouses, stylish skirts, wide-leg pants, and more.