Their clothing is made of breathable fabrics, and they offer a cool contemporary look.
Buying plus size women’s clothing is a little bit of a challenge for a lot of women. But, with the right resources, you can find some great pieces that are stylish and comfortable.
Putting a sexy spin on their namesake line, ModCloth recently launched an affordable bridal line, as well as an in-house swimwear line, a feat of engineering if ever there was one. It’s not all about the bling though; the site is also well stocked with vintage-inspired women’s clothing in sizes 00 to 26. Not to mention the fact that they offer free shipping on purchases over $75. As for the quality of their wares, they are well regarded by their customers. Having said that, they are still working on improving customer service.
While they may have not caught up to the likes of Amazon or Nordstrom in terms of price, they are certainly catching up in terms of customer service.
The site’s new customer service team has already improved their online customer support with a plethora of helpful tools and resources, and have recently introduced the coveted restocking cart service.They have even introduced a sexy-maternal “shelf” in the middle of their store to facilitate quick and easy pick up of items on the wish list.
The company has also rolled out a number of initiatives designed to promote healthy shopping behaviors, including the creation of the e- mue e-mail program, a reward system for shoppers who make a habit of submitting their receipts to their favorite store, and a new sexy-maternal shopping etiquette.
Several years ago, Anthropologie introduced plus size womens clothing. Currently, the retailer is owned by Urban Outfitters (URBN) and operates 226 stores in the U.S. and Canada and 226 stores in Europe. In addition to their own lines, the retailer will offer expanded sizes in some of their stores and online.
In the last year, mall fixtures like Walmart and Target have also increased their plus size offerings. The former also uses mannequins in their bathing suits to show full- figured models. But many consumers have complained about the lack of fashion options for plus-size shoppers. This has fueled more interest in the size parity market.
It's a bold move for a brand that has struggled with traditional retailers, but it's an indication that women who wear larger sizes are winning the fashion battle.
The latest movement is from Anthropologie, which will launch its APlus womens clothing line on March 15. This is the company's first major power move to date.
The APlus collection will feature more than 120 pieces in a variety of designs, including dresses, skirts, and more. The prices range from $48 to $260.
The Anthropologie APlus womens clothing line will be available in sizes 16W to 26W. It will be sold in 10 stores nationwide and on the company’s website. The collection includes more than 120 pieces, which includes the APlus in-house lines, as well as Anthropologie’s own labels. The company will also sell swimsuits and other summer- ready apparel. The store will also have an expanded online sizing department, which will carry sizes from 00 to 14P. The retailer’s online review section is active. However, the store in King of Prussia, PA, is not carrying the APlus line.